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3 Reasons Why SEO is Important For Dentist

Dentist Need SEO - Bounce Rank

Thanks to the pandemic getting patients is now harder than ever:

And with prices for things steadily increasing, You might not have a huge amount of money to spend on ads right now.

I understand your situation:

So how do you as a dentist get more paying customers to your practice? Without breaking the bank?

Dental SEO Marketing is the solution!

Table Of Contents

What is Dental SEO Marketing?:

Dental SEO Marketing is “optimizing a dental practice’s website for search engines and users to increase the site’s visibility in search results on Google, Yahoo!, and Bing”.(WebFX)

In plain english:

It’s making your website more helpful, faster and easy to navigate so Google and other search engines will recommend your services to others.

So what’s the bottom line?

Why do Dentist Need SEO?

How can you benefit from it?

There are 3 good reasons why SEO is worth it for You:

  1.  More paying customers
  2.  Runs on autopilot
  3. Leads to long-term customers

Okay, let’s expand on these reasons shall we?

1.Dentist SEO Leads To More Paying Customers:

In a 2016 study: Google found that “76% of people who search on their smartphones for something nearby visit a business within a day.

And that “28% of searches for something nearby result in a purchase“. (Think With Google)

Infographic Dentist - Bounce Rank

Imagine:

How amazing would it be to know that Google is sending you customers?:

That are ready to BUY.

In a study published by Smallbiz they found that:

“Leads from SEO are eight times more likely to become paying customers than those generated through traditional ad campaigns”.

In other words:

No convincing, no upselling or “ I’ll call you back later”:

They are ready to do business that day!

All this can be possible with dentist SEO.

Did I mention it runs on it’s own?

2. Dentist SEO Can Run On Autopilot:

Another great thing about dental SEO is it that once your practice ranks on the 1st page of search results. Google will continue to send traffic to your website without you having to lift a finger:

Here’s a statistic that’ll blow your mind:

Search Engine Watch found in 2021 study that:

“92% of consumers will pick a business on the first page of local search results”.

So just by being on the first page you can almost GUARANTEE  that you will get more customers.

I know what your are thinking right now:

How do I rank on the first page?

Well the key is to target the right “keywords” and to make your site “mobile-friendly”.

I’ll explain more about “keywords” and what I mean by “mobile-friendly” in a future post but for right now I want to highlight that SEO can be more effective for you than Social media:

Unlike Facebook and Instagram which require consistent posting and engaging with people who MIGHT buy from you. With SEO you can almost ensure it:

In a 2021 study by BrightEdge they found that : “SEO generates 1000% more traffic than social media“.

So for every 1 person that comes to your website via social media,

SEO produces 1,000 more!

So again imagine how amazing it would be to know that Google is doing all this for you?

Two great reasons, but my favorite is SEO is long-term:

3. Leads To Long-Term Results:

As a business owner, I for one have ran paid-ads and have been disappointed to find that once I stopped spending money on ads:

all my customers suddenly disappeared.

You see with paid ads you have to allocate a monthly budget, sometimes as much as $10,000 to keep receiving results,

but with SEO you can put virtually zero dollars in to start with and reap the rewards long term.

Not to mention it can even save you money!

In a 2022 study by Terakeet they found that:”SEO can reduce the cost of customer acquisition by 87.41% on average compared to digital advertising”.

Infographic 3 - Bounce Rank

SEO is honestly the best way to market your business.

3 Reasons Why SEO is Important For Dentist: Wrap-Up

Okay so hopefully by reading this post you can see just how effective SEO can be for your dental practice. As it leads to:

  • More customers that are ready to buy.
  • You can set it up once and then it runs on its own.
  • It can help you save money on marketing.

Now before you get started plastering your business all over Google. I do want to preface that SEO does take time to implement and see results from. So it may be worth considering having an SEO company do it for you.

This is a common practice as 65% of small business owners have worked with at least one SEO provider before. (BacklinkO)

If you were to consider working with any company SDR Marketing is worth it. As I personally work for them and I know first hand how dedicated we are to genuinely helping clients grow their business online.

If you want to learn more about our services you can visit our SEO service page.

For visiting you get a complementary same-day SEO Website Audit.

You can redeem the audit by contacting us here!

Now It’s Your Turn:

Let me know in the comments what you thought about my reasons for why dentist need SEO.

Are you convinced?

Does SEO sound like something you want to try?

Infographic Dentist 4 - Bounce Rank

Let me know in the comments and I will respond back to you in 24 hours!

If you are looking to get started TODAY, Honestly something as simple as setting up a Google My Business account which is FREE to anyone is all you need you need to get started with SEO.

Until next time!

Take care!

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